Brand & Design

A brand that looks like you — in every format.

From the brand core to the factory-hall signage. We build systems that still work even when thirty colleagues are using them and there’s no one to ask. Because the more that’s created everywhere, the more valuable an identity that stays consistent becomes.

What we do for you here.

We create visual identities that unite values and impact — from the logo to the design framework. Our aim is a consistent brand identity that works in digital and in analogue and gives lasting orientation: for your teams who work with it, and for the customers who should recognise you.

We think about design strategically and develop brands not for the drawer but for use: for sales teams who work with them, for data sheets that appear in twenty languages, and for exhibition stands that should still be right in three years’ time.

Services in this field

Three work areas.

Each area with the services that belong to it — bookable on its own or as part of an ongoing partnership.

Develop the brand

What defines your company — put into words and images.
Brand developmentBrand strategy

Shape the visual identity

A system that works even without a follow-up question.
Corporate designLogo developmentDesign systems

Put it into use

From the data sheet to the user interface.
Business stationeryPrint mediaUX / UI
Ways of working

The same service, three methods.

You decide task by task how the work is done — and know in advance what that means for control, effort and outcome.

Classic

Brand development, handcrafted

Brand core, design idea and application take shape in the draft — with a signature and responsibility for every detail. The decisions that make a brand distinctive are made by people.

For brand identities meant to last for years.
AI · Human in the Loop

AI variants, professional finish

More drafts in less time, with selection and finishing by designers. You see more options without trading away quality.

For adaptations, variants and ongoing design. With its own page at launch.
AI-first

Asset adaptation & scaling

Formats, languages and channels are produced rule-based — the design system sets the limits. So your brand stays consistent even at high volume.

For large quantities of similar assets.
From this field

Work created here.

Metrail Construction — Neuer Markenauftritt für einen britischen Instandhalter von Infrastruktur.
Transport infrastructure

Metrail Construction

New brand identity for a British infrastructure maintenance company.

Business & digital consulting · Corporate design · WordPress website
Brand & Design

View project →

EL-NET GROUP — Ganzheitlicher Markenauftritt vom Corporate Design bis zur Geschäftsausstattung.
Staffing & HR services

EL-NET GROUP

A complete brand identity, from corporate design to business stationery.

Brand development · Corporate design development · Consulting
Brand & Design

View project →

marti — Website mit Manufaktur-Charakter für einen Schweizer Polsterfabrikanten.
Medical technology

marti

A website with a craftsmanship feel for a Swiss upholstery manufacturer.

Digital consulting · Logo & design · WordPress website
Brand & Design

View project →

All work
Fragen und Antworten

Häufige Fragen

How long does a corporate design last?
A robust system lasts ten years and more if it’s built for use and not for the presentation. What matters are rules a sales team can apply without asking — and files that someone can still open in five years.
We have a logo but need a system. Is that possible?
That’s the norm. We build a design system around an existing mark: typography, colour, grid, visual language, document templates. The logo stays; everything else gains structure.
Who produces the print data in the end?
We do, if you like. We supply print-ready data, templates for your team and, if you wish, the handling with printers and production partners.
Do you use AI in design?
In variant production, yes; in the concept work, no. A design system is created through decisions, not by picking from suggestions. Once the system is in place, adaptations and format variants can be produced AI-supported — with sign-off by a designer. What runs automatically and what doesn’t, we make transparent.

And what fires you up?

Tell us what you’re working on right now. We’ll tell you what we can contribute — and what we can’t.

Arrange a chat